I've worked with Starlight for some time now. Great company that takes the time to get to know the artist and their unique PR needs. Queen Of The Bay was definitely successful thanks to the push. Now my new EP titled Twenty Two is taking off thanks to their insight! Great job Chris and Starlight team. Will run it again for next album this summer. Stay tuned. Forever, Thug Misses (Queen Of The Bay)!!!
I really enjoyed teaming up with Starlight PR to get this article published on SMASH MAGAZINE. Everyone was so helpful with assistance from the person I interviewed with down to the person who even helped me with setting this opportunity up and also helped with the revisions that needed to be done w/ no problem or questions asked. I highly suggest working with Starlight PR which I will be doing more work with them in the Future!
Consolidate Becky G's meteoric rise in the latin music landscape to the global music marketplace
Starlight PR organized and execute a collaboration with Global superstar Burna Boy via Kemosabe/RCA Records for the new single “Rotate”. The single which was co-written by both artists along with SoFLY, Nius, DiGenius, Elena Rose, is currently featured in the Pepsi global football campaign “Music Keeps Us Fizzing’.
A partnership with the Pepsi soccer campaign was established to connect with fans of the World Cup festivities in Qatar. Starlight PR and it's in-house affiliates conceptualize create and shot the 50-seconds #ForTheLoveOfIt commercial in collaboration with Pepsi for for the 2022 World Cup re-release.
A press release on RollingStones was used as a first line of awareness months leading up to the games as well as interviews on ET, KISS FM and performances on good morning America. Influencer partnerships on TikTok instagram and YouTube were used to reinforce social virality.
Take Julius Dubose known professionally as A Boogie with da Hoodie Global. Identify target market fit, increase awareness, market and promote single and the new album.
Starlight PR established a 6 months marketing plan starting in Quarter 3. A listening session between Highbridge label and Atlantic Records was conducted and "Look Back At It" was decided for the lead single.
A full media rollout plan was crafted by Starlight PR, targeting outlets with strong audience market fit and wide organic reach. Sirius XM was selected for the release of "Look Back At It". The strategy was to have A Boogie perform the single live at Sirius XM with DJ OMINAYA for the premiere. The plan was a success the video received over a million views in its first month. Watch the performance here. The Breakfast Club on Power 105.1 FM was next, followed by interviews on Tidal with his High bridge label and Complex to discuss the album "Hoodie SZN" Max B influence, everyday struggles and more.
Continue the rise of R. City's smash single "Locked Away" featuring Adam Levine
Create a detailed 6-month marketing plan and unique concept for a music video and its promotion.
Gil Green was brought in as director. He is the man behind the videos for acts like Lil Wayne, Diddy, John Legend, Trina, Rick Ross, and more. Missy Galanida was appointed executive producer. The concept for the video was everyday stories of families facing poverty, imprisonment and lost love. We shot the video in Miami.Watch behind-the-scene footage.
Capitalize on the success of Omi's #1 smash hit "Cheerleader" with the follow up single "Hula Hoop"
Starlight PR created a bold custom island vibe cover art for "Hula Hoop", highlighting Omi's unique style and trademark felt hat. We used our Hostile TakeOver Campaign to flood social media with the single cover and the release date of the video.