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  • by Jenna Gengler, Publicist |
  • August 17, 2022 |
  • 4 min read

How To Premiere A Music Video On YouTube

Premiering a music video can be one of the most exciting parts of releasing your music. It is a way for you to share a visual representation of your work with your fans and help them to see the music through your eyes. YouTube is a great place to do this and that is why we are going to share a little bit about how to utilize the YouTube premiere feature when releasing a new music video.. 

What is a YouTube Premiere

The first question to ask is ‘What is instant premiere on YouTube’ and how can I use it to my advantage. You may notice when releasing a video publicly on YouTube, you can check a box to ‘set as Instant Premiere’. This means that you and your fans can all watch the video together at the same time, essentially making it a live first viewing. It's a great way for you to share the experience with your fans and get real time input from them.

To actually set the video to premiere is really very simple. YouTube has an easy to work with interface that allows you to use and customize the feature to fit your needs. You are able to set it up to premiere as soon as you release it, the Instant Premiere setting, or schedule it to a time that you and your fan base can look forward to.  The more interesting part is what to do when you have got your YouTube Premiere set up.

How to get people interested

Setting up your video to premiere on YouTube really only takes a few easily guided steps. It’s how you get people to tune into your YouTube Premiere that really makes the difference. You have to be sure to promote the music video like you would any other release. Make sure you have links to where the premiere will be available and easy to find on your social media and post regularly about it as an upcoming event. It can even be important to advertise it as an event where fans can interact with you through the comment section and other forms of social media. 

Making sure to present the release as an exciting and important part of your continued career will help more people to see it as such. Getting fans involved in virtual events like this can help show that you are engaged with them, as well as grow your fan base in ways that in person events are unable to. It can be a great way to expand your reach and share your music with others. 

Setting up a YouTube Premiere for your new music video is an easy way to heighten the experience of a new release. If you are interested in improving the way you interact with your fan base through this method or others, be sure to check out some of the Social X Campaigns we offer at Starlight PR, or reach out directly via our contact form for more information on how we can help you grow as a musician. 
 

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