Digital and Mobile

DJ Snake Partners With Snapchat to Launch Video in A Different Way

Calling all Snapchat users! DJ Snake has a present for you.

Open the ghost app and hover over DJ Snake's special Snapcode to unlock DJ Snake virtual stickers, which you can then upload into your Snaps as if you're hanging with the sunglass-wearing song maker. It's all in promotion of the new music video for his latest single "A Different Way" feat. Lauv.

The video features some next-level dance moves from adorable young talent Sheadan Gabriel, whom you may have seen dancing in the background of Justin Bieber videos, as well as multi-talented Internet personality Montana Tucker. The internationally-influenced clip was directed by Colin Tilley, who also handled Snake's "Middle" video, as well as DJ Khaled and Rihanna's "Wild Thoughts," Kendrick Lamar's "Alright," and Future's "Mask Off."

The "A Different Way" video is sure to put a smile on your face, and the Snapchat stickers will share that sunshine attitude with all the world. Cop the code from DJ Snake's Twitter, check out the video, and learn your own sweet dance moves to the tune of "A Different Way" in the secondary video below.

 

 

 

Billboard in Times Square, NYC unveiling DJ Snake's Snapchat campaign around "A Different Way" featuring Lauv.
Courtesy Photo
Billboard in Times Square, NYC unveiling DJ Snake's Snapchat campaign around "A Different Way" featuring Lauv.

 

Lauv & DJ Snake
Miko Goncalves
Lauv & DJ Snake
Tags: product design

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